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About Us

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About Us

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Commitment to Quality

We are committed to providing seafood of exceptional quality and consistently surpass industry standards.

Customer Focused

We actively listen, respond swiftly, and strive to surpass expectations, fostering strong relationships with our customers. We actively listen, respond swiftly, and consistently exceed customer expectations. Through this dedication, we build strong relationships with our customers and set new benchmarks for exceptional service in the industry.

Empowering Our Team

Our talented, dedicated, diverse team is the foundation of our success. We value inclusivity, collaboration, and personal growth, empowering our members.

Years in the business

Established since 1986

0

Years in the business

Established since 1986

Commitment to Quality

We are committed to providing seafood of exceptional quality and consistently surpass industry standards.

Customer Focused

We actively listen, respond swiftly, and strive to surpass expectations, fostering strong relationships with our customers. We actively listen, respond swiftly, and consistently exceed customer expectations. Through this dedication, we build strong relationships with our customers and set new benchmarks for exceptional service in the industry.

Empowering Our Team

Our talented, dedicated, diverse team is the foundation of our success. We value inclusivity, collaboration, and personal growth, empowering our members.

0

Years in the business

Established since 1986

Commitment to Quality

We are committed to providing seafood of exceptional quality and consistently surpass industry standards.

Customer Focused

We actively listen, respond swiftly, and strive to surpass expectations, fostering strong relationships with our customers. We actively listen, respond swiftly, and consistently exceed customer expectations. Through this dedication, we build strong relationships with our customers and set new benchmarks for exceptional service in the industry.

Empowering Our Team

Our talented, dedicated, diverse team is the foundation of our success. We value inclusivity, collaboration, and personal growth, empowering our members.

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Affiliates 

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Affiliates 

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Years in the business

Established since 1986

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Our Awards

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Our Certifications

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Our Milestones

2018

1st retail flagship store set up in Taiwan

Achieved ISO 22000 certification

NTUC May Day Awards
Plaque of Commendation

AVA Food Safety Excellence Awards
Bronze Award

2017

Recognized as HCPartner

2016

Achieved MSC and ASC CoC certification

1st retail outlet set up in Taipei Veterans General Hospital

2015

HSF Global Pte Ltd
incorporated to consolidate trading business and streamline procurement processes

2012

Achieved BizSafe Level 3 certification

Started international trading business

2009

Hartsin International Co., Ltd
incorporated for retail business

2008

Moved to a JTC food factory at 1002 Tai Seng Avenue with AVA approved seafood processing and cold storage facilities

Achieved HACCP certification

Achieved ISO 9001 certification

1992

1986

Moved to a 3-storey factory unit at 161 Ubi Avenue 4 with AVA approved seafood processing and cold storage facilities

Hong Seafood Pte Ltd incorporated

Mr Loh Par Hong started sole proprietorship to sell frozen seafood to foodservice customers

2019

Enterprise 50 Awards

ASEAN Investment & Trade Forum
Excellence Award for Seafood Supply Chain and Foodservice Solutions

2023

Adopter of TAFEP Tripartite Standard on
Age-Friendly Workplace Practices

2024

Our Milestones

2018

1st retail flagship store set up in Taiwan

Achieved ISO 22000 certification

NTUC May Day Awards
Plaque of Commendation

AVA Food Safety Excellence Awards
Bronze Award

2017

Recognized as HCPartner

Achieved MSC and ASC CoC certification.

1st retail outlet set up in Taipei Veterans General Hospital

2016

2015

HSF Global Pte Ltd
incorporated to consolidate trading business and streamline procurement processes

2012

Achieved BizSafe Level 3 certification

Started international trading business

Hartsin International Co., Ltd
incorporated for retail business

2009

2008

Moved to a JTC food factory at 1002 Tai Seng Avenue with AVA approved seafood processing and cold storage facilities

Achieved HACCP certification

Achieved ISO 9001 certification

Moved to a 3-storey factory unit at 161 Ubi Avenue 4 with AVA approved seafood processing and cold storage facilitiesHong Seafood Pte Ltd incorporated

1992

1986

Mr Loh Par Hong started sole proprietorship to sell frozen seafood to foodservice customers

Enterprise 50 Awards

2019

2023

ASEAN Investment & Trade Forum
Excellence Award for Seafood Supply Chain and Foodservice Solutions

2024

Adopter of TAFEP Tripartite Standard on
Age-Friendly Workplace Practices

Our Milestones

NTUC May Day Awards
Plaque of Commendation

AVA Food Safety Excellence Awards
Bronze Award

Achieved HACCP certification

Achieved ISO 9001 certification

Recognized as HCPartner

2008

Moved to a JTC food factory at 1002 Tai Seng Avenue with AVA approved seafood processing and cold storage facilities

2018

1st retail flagship store set up in Taiwan

Achieved ISO 22000 certification

2017

2016

Achieved MSC and ASC CoC certification

1st retail outlet set up in Taipei Veterans General Hospital

2015

HSF Global Pte Ltd
incorporated to consolidate trading business and streamline procurement processes

2012

Achieved BizSafe Level 3 certification

Started international trading business

2009

Hartsin International Co., Ltd
incorporated for retail business

1992

Moved to a 3-storey factory unit at 161 Ubi Avenue 4 with AVA approved seafood processing and cold storage facilities

Hong Seafood Pte Ltd incorporated

1986

Mr Loh Par Hong started sole proprietorship to sell frozen seafood to foodservice customers

2019

Enterprise 50 Awards

2024

2023

ASEAN Investment & Trade Forum
Excellence Award for Seafood Supply Chain and Foodservice Solutions

Adopter of TAFEP Tripartite Standard on
Age-Friendly Workplace Practices

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