![](https://static.wixstatic.com/media/b9bde6_737d7c67a9784eb9b854ac2a6556713b~mv2.png/v1/fill/w_49,h_27,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/shrimp.png)
About Us
![shrimp.png](https://static.wixstatic.com/media/b9bde6_737d7c67a9784eb9b854ac2a6556713b~mv2.png/v1/fill/w_160,h_90,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/b9bde6_737d7c67a9784eb9b854ac2a6556713b~mv2.png)
About Us
0
Commitment to Quality
We are committed to providing seafood of exceptional quality and consistently surpass industry standards.
Customer Focused
We actively listen, respond swiftly, and strive to surpass expectations, fostering strong relationships with our customers. We actively listen, respond swiftly, and consistently exceed customer expectations. Through this dedication, we build strong relationships with our customers and set new benchmarks for exceptional service in the industry.
Empowering Our Team
Our talented, dedicated, diverse team is the foundation of our success. We value inclusivity, collaboration, and personal growth, empowering our members.
Years in the business
Established since 1986
0
Years in the business
Established since 1986
Commitment to Quality
We are committed to providing seafood of exceptional quality and consistently surpass industry standards.
Customer Focused
We actively listen, respond swiftly, and strive to surpass expectations, fostering strong relationships with our customers. We actively listen, respond swiftly, and consistently exceed customer expectations. Through this dedication, we build strong relationships with our customers and set new benchmarks for exceptional service in the industry.
Empowering Our Team
Our talented, dedicated, diverse team is the foundation of our success. We value inclusivity, collaboration, and personal growth, empowering our members.
0
Years in the business
Established since 1986
Commitment to Quality
We are committed to providing seafood of exceptional quality and consistently surpass industry standards.
Customer Focused
We actively listen, respond swiftly, and strive to surpass expectations, fostering strong relationships with our customers. We actively listen, respond swiftly, and consistently exceed customer expectations. Through this dedication, we build strong relationships with our customers and set new benchmarks for exceptional service in the industry.
Empowering Our Team
Our talented, dedicated, diverse team is the foundation of our success. We value inclusivity, collaboration, and personal growth, empowering our members.
Click the logo to find out more.
Affiliates
Click the logo to find out more.
Affiliates
Click the logo to find out more.
![](https://static.wixstatic.com/media/b9bde6_26c590194ccf4082b712f071b3c73858~mv2.jpg/v1/crop/x_0,y_1,w_157,h_256/fill/w_157,h_256,al_c,q_80,blur_3,enc_auto/Cert%20-%20ASC.jpg)
![](https://static.wixstatic.com/media/b9bde6_9aae882d113f4e4eac277891a315ab38~mv2.jpg/v1/crop/x_0,y_1,w_193,h_255/fill/w_193,h_255,al_c,q_80,blur_3,enc_auto/Cert%20-%20MSC.jpg)
![](https://static.wixstatic.com/media/b9bde6_4606f621f8ef48b390f345f4fdf47b96~mv2.jpg/v1/fill/w_103,h_29,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Cert%20-%20hcp-mark.jpg)
![](https://static.wixstatic.com/media/b9bde6_cdee8e5983f145749d81d2eedeabc48b~mv2.png/v1/crop/x_0,y_264,w_1720,h_751/fill/w_49,h_21,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/Award%20-%20AITF%20Excellence%20Award%20for%20Seafood%20Supply%20Chain%20and%20Foodservice%20Solutions.png)
Established since 1986
Click the logo to find out more.
Click the logo to find out more.
Our Awards
Click the logo to find out more.
Our Certifications
Click the logo to find out more.
![](https://static.wixstatic.com/media/8645ed_4cdfc8555599430a91ec3eba16d605b4~mv2.jpg/v1/fill/w_147,h_77,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/TS%20AFP%20Logomark.jpg)
Our Milestones
2018
1st retail flagship store set up in Taiwan
Achieved ISO 22000 certification
NTUC May Day Awards
Plaque of Commendation
AVA Food Safety Excellence Awards
Bronze Award
2017
Recognized as HCPartner
2016
Achieved MSC and ASC CoC certification
1st retail outlet set up in Taipei Veterans General Hospital
2015
HSF Global Pte Ltd
incorporated to consolidate trading business and streamline procurement processes
2012
Achieved BizSafe Level 3 certification
Started international trading business
2009
Hartsin International Co., Ltd
incorporated for retail business
![](https://static.wixstatic.com/media/b9bde6_89b960ce2a3d49ec86c1784b96a9cd71~mv2.png/v1/fill/w_49,h_28,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/Screenshot%202024-01-09%20140108.png)
2008
Moved to a JTC food factory at 1002 Tai Seng Avenue with AVA approved seafood processing and cold storage facilities
Achieved HACCP certification
Achieved ISO 9001 certification
1992
1986
Moved to a 3-storey factory unit at 161 Ubi Avenue 4 with AVA approved seafood processing and cold storage facilities
Hong Seafood Pte Ltd incorporated
Mr Loh Par Hong started sole proprietorship to sell frozen seafood to foodservice customers
2019
Enterprise 50 Awards
![](https://static.wixstatic.com/media/8645ed_fe433e426d1f413f8f1c0bc85fe1f84e~mv2.jpg/v1/fill/w_147,h_98,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/E50%20Award%20(1).jpg)
![](https://static.wixstatic.com/media/8645ed_99690ddc52574d2884c872840f3b8a26~mv2.jpg/v1/fill/w_147,h_98,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/E50%20Award%20(2).jpg)
![](https://static.wixstatic.com/media/8645ed_efdb3234996842eaa471095322510d3d~mv2.jpg/v1/fill/w_147,h_98,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/AITF%20Award.jpg)
ASEAN Investment & Trade Forum
Excellence Award for Seafood Supply Chain and Foodservice Solutions
2023
Adopter of TAFEP Tripartite Standard on
Age-Friendly Workplace Practices
2024
![](https://static.wixstatic.com/media/8645ed_98ccf4e5c7364110926ba54fe69a311a~mv2.jpg/v1/fill/w_147,h_103,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Old%20HSF%20logo.jpg)
Our Milestones
2018
![](https://static.wixstatic.com/media/8645ed_20e1fd61a53a476a8b57b464d1a7ec1a~mv2.png/v1/fill/w_46,h_31,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/8645ed_20e1fd61a53a476a8b57b464d1a7ec1a~mv2.png)
1st retail flagship store set up in Taiwan
Achieved ISO 22000 certification
NTUC May Day Awards
Plaque of Commendation
AVA Food Safety Excellence Awards
Bronze Award
2017
Recognized as HCPartner
Achieved MSC and ASC CoC certification.
1st retail outlet set up in Taipei Veterans General Hospital
2016
2015
HSF Global Pte Ltd
incorporated to consolidate trading business and streamline procurement processes
2012
Achieved BizSafe Level 3 certification
Started international trading business
Hartsin International Co., Ltd
incorporated for retail business
2009
2008
![](https://static.wixstatic.com/media/b9bde6_89b960ce2a3d49ec86c1784b96a9cd71~mv2.png/v1/fill/w_49,h_28,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/Screenshot%202024-01-09%20140108.png)
Moved to a JTC food factory at 1002 Tai Seng Avenue with AVA approved seafood processing and cold storage facilities
Achieved HACCP certification
Achieved ISO 9001 certification
Moved to a 3-storey factory unit at 161 Ubi Avenue 4 with AVA approved seafood processing and cold storage facilitiesHong Seafood Pte Ltd incorporated
1992
1986
Mr Loh Par Hong started sole proprietorship to sell frozen seafood to foodservice customers
![](https://static.wixstatic.com/media/8645ed_98ccf4e5c7364110926ba54fe69a311a~mv2.jpg/v1/fill/w_147,h_103,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Old%20HSF%20logo.jpg)
![](https://static.wixstatic.com/media/8645ed_fe433e426d1f413f8f1c0bc85fe1f84e~mv2.jpg/v1/fill/w_147,h_98,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/E50%20Award%20(1).jpg)
![](https://static.wixstatic.com/media/8645ed_99690ddc52574d2884c872840f3b8a26~mv2.jpg/v1/fill/w_147,h_98,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/E50%20Award%20(2).jpg)
![](https://static.wixstatic.com/media/8645ed_efdb3234996842eaa471095322510d3d~mv2.jpg/v1/fill/w_147,h_98,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/AITF%20Award.jpg)
Enterprise 50 Awards
2019
2023
ASEAN Investment & Trade Forum
Excellence Award for Seafood Supply Chain and Foodservice Solutions
2024
Adopter of TAFEP Tripartite Standard on
Age-Friendly Workplace Practices
Our Milestones
NTUC May Day Awards
Plaque of Commendation
AVA Food Safety Excellence Awards
Bronze Award
Achieved HACCP certification
Achieved ISO 9001 certification
Recognized as HCPartner
2008
![](https://static.wixstatic.com/media/b9bde6_89b960ce2a3d49ec86c1784b96a9cd71~mv2.png/v1/fill/w_49,h_28,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/Screenshot%202024-01-09%20140108.png)
Moved to a JTC food factory at 1002 Tai Seng Avenue with AVA approved seafood processing and cold storage facilities
2018
![](https://static.wixstatic.com/media/8645ed_20e1fd61a53a476a8b57b464d1a7ec1a~mv2.png/v1/fill/w_46,h_31,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/8645ed_20e1fd61a53a476a8b57b464d1a7ec1a~mv2.png)
1st retail flagship store set up in Taiwan
Achieved ISO 22000 certification
2017
![](https://static.wixstatic.com/media/8645ed_461c220d21d24f98a62172d0fef279a7~mv2.png/v1/fill/w_49,h_32,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/8645ed_461c220d21d24f98a62172d0fef279a7~mv2.png)
2016
Achieved MSC and ASC CoC certification
1st retail outlet set up in Taipei Veterans General Hospital
2015
HSF Global Pte Ltd
incorporated to consolidate trading business and streamline procurement processes
2012
Achieved BizSafe Level 3 certification
Started international trading business
2009
Hartsin International Co., Ltd
incorporated for retail business
1992
Moved to a 3-storey factory unit at 161 Ubi Avenue 4 with AVA approved seafood processing and cold storage facilities
Hong Seafood Pte Ltd incorporated
1986
Mr Loh Par Hong started sole proprietorship to sell frozen seafood to foodservice customers
2019
![](https://static.wixstatic.com/media/8645ed_fe433e426d1f413f8f1c0bc85fe1f84e~mv2.jpg/v1/fill/w_147,h_98,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/E50%20Award%20(1).jpg)
Enterprise 50 Awards
![](https://static.wixstatic.com/media/8645ed_99690ddc52574d2884c872840f3b8a26~mv2.jpg/v1/fill/w_147,h_98,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/E50%20Award%20(2).jpg)
2024
2023
ASEAN Investment & Trade Forum
Excellence Award for Seafood Supply Chain and Foodservice Solutions
![](https://static.wixstatic.com/media/8645ed_efdb3234996842eaa471095322510d3d~mv2.jpg/v1/fill/w_147,h_98,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/AITF%20Award.jpg)
Adopter of TAFEP Tripartite Standard on
Age-Friendly Workplace Practices
![](https://static.wixstatic.com/media/8645ed_98ccf4e5c7364110926ba54fe69a311a~mv2.jpg/v1/fill/w_147,h_103,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Old%20HSF%20logo.jpg)